Will This Boat, "Turn Traditional Sea Kayaking On Its Head"?

Rapid Media TV is at Outdoor Retailer show in Salt Lake City, Utah and is posting videos on its YouTube channel. Trade shows are dreadful so I rather like being a virtual visitor.
For example, this video shows P&H's new sea kayak which is going for a whole new market sector, promising to "knock the Tilley hat right off your head".

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